"HE WOULD HAVE MADE A GOOD CON MAN, OR GIGOLO. HE'S CHOSEN SURFING." PHIL JARRATT ON BRUCE RAYMOND (1977)

After his stint as a self-described "total drug fiend," but before he became a surf industry titan, Bruce Raymond was one of those hard-charging Free Ride-era Aussies who were busy reinventing the surf world in their own charismatic image. Bruce spent two years in the Top 16, then made a hard pivot away from pro surfing to the Quiksilver boardroom where he not only made millions but did so without...

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