Quiksilver in Memory of Eddie Aikau, The

Professional big-wave surf contest held at Waimea Bay, Hawaii; by far the most prestigious event of its kind, held in honor of Eddie Aikau, the revered pure-blooded Hawaiian big-wave master who died in a 1978 boating accident.

The Quiksilver in Memory of Eddie Aikau was conceived and developed by Quiksilver marketing chiefs Danny Kwock and Jeff Hakman, along with CEO Bob McKnight and Aikau family friend Eddie Rothman. "The Eddie," as it's usually called, wasn't initially planned as a big-wav...